Summary

Business strategy and management consultant with 15+ years advising leaders across banking, healthcare, utilities, and government, and now a technology (GenAI/SaaS) founder. I develop and execute business strategy frameworks to address complex organizational challenges, and I build business cases, P&L, ROI, and scenario models (financial modeling) to support critical decisions. I design and implement process improvements that lift operational efficiency, and I prepare and present strategic recommendations to senior leadership with clear visualizations and data driven insights. I run operational assessments, synthesize findings into actionable frameworks, and manage multiple deliverables across cross functional teams under PMBOK/PMI. My strength is translating complex problems into clear, precise decisions for executive audiences. Founder and Head of AI, and previously a consulting manager on a Tier-1 GSI's largest account. Systems Engineer with an MBA. Advanced professional English, native Spanish.

Experience

Head of AI & Founder · Strategy & Advisory · DigitalHubAssist LLC Oct 2024 · Present

Remote · Technology / GenAI SaaS

Strategy frameworks and recommendations: I develop business strategy frameworks and business cases, and I run advisory boards ("Juntas") that critique options and give structured feedback from tensioned perspectives (architecture, business, risk). Under my leadership the company reached Registered Partner status in Anthropic's partner program.
Financial modeling and process improvement: I build business cases, P&L, ROI, and scenario models, prioritize by value and feasibility, and design and implement process improvements (applied AI automation) that raise operational efficiency.
Data driven insights: I turn assessments into actionable frameworks and executive recommendations, measuring impact and prioritizing the highest value moves.

Consulting Manager · Management Consulting & Strategy · NTT DATA Colombia (Tier-1 GSI) Apr 2021 · Oct 2024

Bogotá, Colombia · Banking (Grupo AVAL) · Utilities

Led the office's largest account (up to 30 people): built business strategy frameworks, business cases, and P&L, ran operational assessments, and delivered executive presentations and strategic recommendations to senior leadership, escalating to the presidency early.
Built the business case for a bank's digital credit origination hub and recovered the viability of the Promigas program (corporate recognition), synthesizing findings into actionable frameworks and process improvements.

Project Manager · Transformation Consulting · VASS (2018·21) · GlobalHitss (2015·18) · Tecnocom (2012·15) 2012 · 2021

Bogotá, Colombia · Pensions · Health · Public Sector

Advised and delivered digital transformation programs across multiple deliverables: modernized Porvenir's digital channels (millions of users) → LATAMDIGITAL 2019 award; delivered e-commerce (Colsanitas); digitalized Colombia's Judicial Branch under PMBOK/PMI.

Core Competencies

Business Strategy & Management Consulting Strategy Frameworks · Strategic Planning Business Cases · P&L · ROI · Financial Modeling Scenario & Sensitivity Analysis Process Improvement · Operational Efficiency Executive Presentations · Recommendations to Leadership Data Driven Insights · Actionable Solutions Project Management · Multiple Deliverables · PMBOK/PMI Cross Functional Collaboration · Stakeholder Management MBA · Systems Engineering · Advanced English

Summary

Experience

Education

Core Competencies